Speculative Campaign — 2026

Pick Your Pair

Every pair has a personality.

Sportscene x Bando — Pick Your Pair is a self-initiated Sportscene campaign exploring how the sneakers people choose become part of their identity.

Each execution gives a different sneaker its own visual world, combining oversized footwear, expressive characters, bold typography and rough print textures. The work was designed with city-scale impact in mind, imagining the campaign across large outdoor surfaces in Johannesburg.

01 — Pick Your Pair
02 — Pick Your Pair
03 — Pick Your Pair
04 — Pick Your Pair
05 — Pick Your Pair
06 — Pick Your Pair
07 — Pick Your Pair

Role & AI Assistance

Role

Art Direction / Concept Development / Visual Design / Image-Making

Disciplines

  • Art Direction
  • Concept Development
  • Visual Design
  • Image-Making